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Daniel Marcus


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Daniel Marcus

CEO at Living Your Brand - Partner at Magnetic

Currently resides in: Western Cape, South Africa

Born in Cape Town South Africa

Hi, my name is Daniel Marcus, a serial entrepreneur with a passion to grow the industries I focus on, and give young aspiring entrepreneurs & startups knowledge from my past and present experiences.

Having founded my first company when I was 19, I have since founded a number of small startups over the past 11 years. As most entrepreneurs experience, I have had my fair share of failures over the years but more recently I have founded and manage two SME’s namely Living Your Brand and Magnetic Software.

Having guidance from my father and a couple of successful acquaintances since I began my journey as an Entrepreneur has proven extremely valuable for me. Having this input and support has made a huge difference in my life and I would like to pass on some of my experiences to help guide you in your current and future ventures.

Being someone that is still growing in business myself, I endeavour to not only pass on my own experiences but will call on my network for guest bloggers and interviews to further add to the experiences from other entrepreneurs.

Read more about my story at

Web presence

Professional details

Current Position(s)

Partner | Magnetic Software
Cape Town, South Africa | 2012 - present

Consulting and Project Management

Magnetic Software is a single integrated Project Management, Sales CRM & Accounts platform hosted in the cloud

CEO | Living Your Brand
Cape Town, South Africa | 2010 - present

Marketing, Advertising and Public Relations

At Living Your Brand, our vision is to combine your highest expectations with our extensive marketing expertise to create your Brand, and design its lifestyle.

Previous Position(s)

Director of WMT that owned Live Out Loud Cape Town | Live Out Loud
2008 - 2010

Accounting, Banking and Finance

Run the operations of the Cape Town office.
Manage 5 staff in Cape Town and 30 in Johannesburg.
Oversee sales targets.
Set up and Manage client relationships.
Meet with strategic partners to expand on the Magazine.
Source sponsorships for various Live Out Loud events.
Oversee digital marketing,

Owner / Cape Town Director | Boiling Point Marketing
2008 - 2010

Marketing, Advertising and Public Relations

Run the operations of the Cape Town office.
Manage 4 staff in Cape Town.
Conceptualize all Marketing strategies used for client campaigns.
Oversee digital marketing,
Source sponsorships.

Operations and Marketing Director | The Poker Room
2006 - 2008

Marketing, Advertising and Public Relations

Conceptualised and launched The Poker Room - Corporate Teambuilding.
Developed the training strategy used at all events.
Ran the operations for every function, from pre function planning, set up, coordination of the event and close down.
Website design
Created Marketing strategies

Sales executive | Shattered Glass
2006 - 2006

Marketing, Advertising and Public Relations

Dealing with current clients and bringing new clients into the business.
Attending all meetings with clients and drawing up the quotes they request for their events.
Frequently researching various markets to monitor competitor activity.
Monitoring all events to ensure things run as planned.

Owner, Marketing Director and Financial Manager | SinSation Promotions
2004 - 2006

Marketing, Advertising and Public Relations

Day to day activities include constant contact with liquor companies to discuss sponsorship and advertisement.
Controlling budgets and planning for future events.
Frequently researching various markets to monitor competitor activity.
Organise surveys to come up with new party ideas, find out what our target market want.
Handle all the accounts of the business.

Bar Manager | Café Caprice
2002 - 2003

Marketing, Advertising and Public Relations

Organised the weekly shift list.
Supervised stock counting every week.
Hiring and firing of staff.
Day and night bar cash ups.
Monitoring current brands and researching new brands to bring into the bar.
Negotiating brands with current and new suppliers.
Monitoring stock levels

training instructor | Dragon Power Gym
1999 - 2008

Marketing, Advertising and Public Relations

Personal Muai Thai training

Educational history


Unisa, Cape Town, South Africa (2003)


Westerford High School

1996 - 2000

Degree - Marketing Management


media exposure

Destiny Man Magazine | 2012

Listed in the Power of 40. 40 Entrepreneurs under 40 making a mark in South Africa

OmniVision | 2012

2012 IMC Conference Media Exposure

Other Achievements

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