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Mninawa Peter


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Mninawa Peter

GTM Manager: Vodacom Eastern Region

Currently resides in: Eastern Cape, South Africa

Born in Eastern Cape

I have been in the ICT & Telecoms industry for the past 15 years in various positions. Main deployments have been on the Sales & Marketing space with key focus on increasing company revenue. I have been exposed to various strategies to meet company objectives directly and indirectly.

Contact details

O: +27413963111

Web presence

Business Address

Port Elizabeth, Port Elizabeth, South Africa

Professional details

Current Position(s)

Go - To - Market Manager | Consumer Business Unit | VODACOM GROUP LTD
Port Elizabeth, South Africa | July 2016 - present

ICT and Telecommunications

Achieve CBU Regional Revenue Target on Connections & Data
Achieve CBU Regional Market Share Target
Achieve efficiency Targets on CBU Regional
Build a highly driven team

Previous Position(s)

Marketing Manager: Eastern Region | Consumer Business Unit | VODACOM GROUP LTD
Port Elizabeth, South Africa | February 2014 - June 2016

ICT and Telecommunications

Increase brand and product awareness
Champion Corporate Social Investment programs
Increase market share
Implement all national campaigns as per regional requirements
Ensure stakeholder engagement for all business units
Manage relationships with all media and relevant partners

Executive Director | Sales | Retep Trading (PTY) LTD
Durban, South Africa | July 2013 - February 2014

ICT and Telecommunications

Formulation of company strategy and ensure implementation.
Source business for the company.
Establish sound relationship with other companies that share same goals.
Ensure sound finance management

Regional Marketing Manager: KZN Region | Sales & Marketing | Cell C
Durban, South Africa | July 2012 - June 2013

ICT and Telecommunications

Market research and trade intelligence analysis to determine growth opportunities.
Managing regional channel promotional campaigns to improve market share.
Identify CSI and Sponsorship opportunities that optimize brand effectiveness.
Increase brand visibility within the region especially where there is distribution
Manage regional budget of R12.5m

Senior Regional Manager | Sales Operations | Cell C
Durban, South Africa | November 2008 - June 2012

ICT and Telecommunications

Achieve sales and revenue targets
Ensure quality vendor management
Ensure warehouse has enough stock to supply regional stores

Main Market Manager | Main Market | Cell C
East London, South Africa | April 2007 - October 2008

ICT and Telecommunications

Achieve Sales targets in accordance to FBP
Ensure regional compliance and maintenance functions for CST business are adhered to.
Increase Informal dealers and oversee a promotional plan that supports new partners.
Responsible for BTL marketing in the informal market

National Key Accounts Manager | Main Market Division | Cell C
Sandton, South Africa | December 2005 - March 2007

ICT and Telecommunications

Formulate and develop channel strategy for execution nationally and regionally
Increase prepaid sales volume through new and current wholesalers
Negotiate contract agreements and include finance in some meetings
Manage budgets and allocate accordingly
Responsible for both BTL and ATL marketing activities for the channel
Increase the number of wholesalers and provide them with target letters

Regional Team Leader | Channel Support | Cell C
Sandton, South Africa | August 2002 - September 2005

ICT and Telecommunications

Ensure the field marketing team meets all set monthly objectives
Training, Merchandising, Red flag Resolution, Sales and stock pressure, Relationship building
Identify new business opportunities for Cell C and forward detail to Key Accounts.
Implement and monitor store sales staff incentives
Increase store callage and forward share

Channel Support Executive | Channel Support | Cell C
Bloemfontein, South Africa | October 2001 - July 2002

ICT and Telecommunications

Execute monthly objectives across the outlet base per cycle.
Raise knowledge level of the sales consultants in store Gather market intelligence about competition and counter act where possible.
Increase brand visibility both inside and outside the outlets
Ensure price points are correct and there is enough stock

Field MArketer | Field Marketing | Samplex
Umtata, South Africa | May 2000 - September 2001

ICT and Telecommunications

Maintain and improve MTN corporate image through visual merchandising
Coaching of staff on product knowledge and selling skills
Implement marketing initiatives to increase market share
Conduct feasibility study in the emerging market

Counter Cellular Consultant | Sales | Team Dynamics
East London, South Africa | February 2000 - April 2000

ICT and Telecommunications

Increase MTN sales within the store
Monitor and ordering of stock
Resolve customer complaints
Implement national promotions in store
Filing of all operational documents and writing weekly reports

Contract Sales rep | Sales | Coca Cola South Africa
East London, South Africa | July 1999 - January 2000

Consumer Goods, Fashion and Retail

Increase sales volume target
Roll out new outlets and include them in call diary
Maintain the cooler merchandising golden rule and outside brand visibility
Implement promotions as and when approved

Educational history


Hector Petersen Senior Secondary School (1992)


Border Technikon

Eastern Cape | Completed 1998

The Degree BTech: Marketing

Border Technikon

Eastern Cape | Completed 1997

National Diploma:Marketing

Small Business Unit: UPE

Eastern Cape | Completed 1993

Certificate: Entrepreneurship Development



On the spot award: Vodacom | 2014

Employee that displays total commitment

The Powerhouse | Cell C (Pty) LTD | 2009

Award for empowerement of staff

Merit for Contribution | Samplex | 2000

Certificate of merit for best contribution to MTN

Employee of the 1/4 | Cell C (Pty) LTD | 2003

Eastern Cape best employee

Tango Rio | Cell C (Pty)) LTD | 2006

Sales Incentive

Best of the Best | Cell C (Pty) LTD | 2007

Sales achievement award

Long Service Award | Cell C Pty (LTD) | 2006

Competitive Accomplishments

Player of the year; Table Tennis Border Area | Table Tennis League | 1997

No 1 player in the region

Academic Achievements

Young Historian Award | 1992

History debate competition

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