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Philip Pelucha


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Associate (Bronze)
Tomorrow's Leader Nominee 2013
Tomorrow's Leader Nominee 2014
Tomorrow's Leader Nominee 2015

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Philip Pelucha

Commercial Director

Currently resides in: Western Cape, South Africa

Born in Chester United Kingdom

Philip Pelucha - as Commercial Director is split between the UK head office and regional offices in the Western Cape and KZN. Responsible for leading our organisation through an exciting and competitive commercial landscape.

Duties include but are not limited to -

Identifying new market opportunities
Determining the optimal pricing to balance profit with customer/client satisfaction
Working closely with Creative and Operations Directors to overseeing product development
Directing new opportunities and sales operations.

Contact details

Web presence

Business Address

Tyger Valley Rd, Cape Town, South Africa

Professional Portfolios

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Top 5 Virtual Reality Marketing Questions â Answ...

in Top 5 Virtual Reality Marketing Questions Answered!

Professional details

Current Position(s)

Managing Director | Armour Talent
2016 - present

With a mix of both internal and external recruitment, Armour Talent takes great pride in our client focused and ethical approach to recruitment. Having been responsible for cost savings in resourcing and recruitment, we understand the challenges that come with recruiting the right talent at the right price.

Our mission is to aid our clients in recruiting the right people at the right price. To facilitate this, we often conduct training sessions, consultations, and even contract work with our clients to ensure that their businesses are in the best place to recruit. Recruitment is only half the challenge - retention is arguably more important.

We enjoy our strategic talent partnerships with our clients and aim to assist our clients in becoming streamlined and efficient when it comes to recruitment. This includes being transparent with our actions and efforts so that you have full confidence that we are treating your potential candidate base with the respect that you would expect.

Available countries –

Europe – United Kingdom, Germany, France, Switzerland, Italy, Hungary, Ireland, Spain and Greece.

Africa -
Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Cape Verde Islands , Central African Republic, Chad, Comoros, Congo, Cote d'Ivoire , Egypt, Equatorial Guinea, Eritrea, Ethiopia, Gabon, Gambia, Ghana, Guinea , Guinea-Bissau , Kenya, Lesotho, Liberia, Libya, Madagascar, Malawi , Mali, Mauritania, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Rwanda, Sao Tome' and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa , Sudan, Swaziland, Tanzania, Tunisia, Uganda, Democratic Republic of Congo , Zambia, Zimbabwe

Commercial Director | 3D Redshift
Cape Town, South Africa | 2016 - present

Online Media, Internet and E-Commerce

3D Redshift plan to be at the forefront of the VR, AR and AI Marketing revolution. Utilising a blended marketing approach of Virtual Reality, Augmented Reality and Artificial intelligence, combined with more traditional digital marketing platforms and strategies, 3D Redshift ensures that their clients not only reach all customers, but fully immerse them in their brand.

According to many predictions including those made by representatives of Google, Facebook and Samsung, VR will witness a meteoric jump in users in 2017. From around 200,000 users in 2014 to a projected 90 million in 2017, this represents a 450 fold increase. Given the emergence of such an interactive and populated market, 3D Redshift takes great pride in introducing clients like never before to their customer base, in a truly immersive and engaging environment.

3D Redshift, in collaboration with their partners, offer over forty years of business agenda focused marketing. Combining both traditional and digital methods with modern and exciting VR and AR technologies, 3D Redshift create immersive strategies that are proven to increase their clients ROI, customer engagement and lead generation.

Management Consultant | Dexter Michael Recruitment
2013 - present

Residential Property
Dexter Michael have a specialist residential property division which provides all aspects of residential property recruitment including Estate & Letting Agency, New Homes, Development and Land.

Dexter Michael is a Search & Selection Specialist catering for full time, contract and temporary positions for all levels and disciplines. Our Experienced team of residential consultants truly lead the way within the industry with their industry knowledge and experience. As business staff turnover is paramount, we work hard to find the right people for your company the first time!
Property Management
Dexter Michael have a specialist property management division which provides all aspects of property management recruitment bespoke to your portfolio and your requirements.

Dexter Michael is a Search & Selection Specialist catering for full time, contract and temporary positions for all levels and disciplines. Our Experienced team of property management consultants truly lead the way within the industry with their knowledge and experience. As strong facilities & property management is paramount to any organisation, we work hard to find the right people for your company the first time!

Commercial Property
Dexter Michael have a specialist commercial property division which provides all aspects of commercial property recruitment at all levels of qualification & seniority including MRICS qualified surveyors, graduates, project Managers, Letting & Sales, portfolio managers etc

Dexter Michael is a Search & Selection Specialist catering for full time, contract and temporary positions for all levels and disciplines. Our Experienced team of commercial consultants truly lead the way within the industry with their knowledge and experience. As business staff turnover is paramount, we work hard to find the right people for your company the first time!

Previous Position(s)

Resourcing Partner (Talent Acquisition) | | Brookson
Warrington, United Kingdom | March 2015 - April 2016

Human Resources and Recruitment

Responsibilities include:

Play the lead role in the development of the business recruitment strategy, talent planning and employee retention.
Responsible for the HR Recruitment deliver the required recruitment, retention, internal staff development activities necessary to get the right people with the right expertise/capabilities in the right places and retain them.
Responsible for full recruitment and retention.

To build annual recruitment plans with assistance from operations & unit managers
To operate a structured recruitment programme to fulfill business need.
To communicate recruitment schedule across the business
To create, monitor and optimise our Digital Recruitment strategy.
To research & identify appropriate & high quality candidate pools
To research and maintain a cost-effective advertising process.
To deliver planned, regular recruitment sessions in line with operational needs.
To communicate with candidates and unit managers to ensure successful placements.
To ensure all relevant identification documentation is recorded in line with UK government regulations prior to confirming a candidate placement
To ensure all relevant company documentation is issued to the relevant unit within agreed time limits
To work as partners to the operations team and seek constant improvement to our resourcing processes
To plan and attend structured unit visits to maintain understanding of operational recruitment needs and offer support to the management team

Recruitment / Resourcing:
Full Resourcing budget responsibility.
Succession Planning and Talent Management:
Talent Pipelining.
Employee Retention

Educational history


Bishops, Chester, United Kingdom (2003)


Liverpool John Moores University

Liverpool, Australia | 2006 - 2007

DipHE - Law

Glyndwr University of Wales

Wrexham, United Kingdom | 2004 - 2007

DipHE - Estate Management



Goldman Sachs - Gifted and Talented | 2012

Int'l Recruiter of the Year (Internal award) | 2014

Shortlist and nomination

Goldman Sachs - Gifted and Talented | 2010


media exposure

MWCS17 LinkedIn | 2017

Keynote speech at MWCS17 in Shanghai, China.

Virtual Reality Reporter | 2017

Interview wth one of the leading VR media publications in China and the USA.

Competitive Accomplishments

Champion | Hungarian Youth League | 2012

Academic Achievements

Student council | 2004

Other Achievements

Volunteer Sports coaching | 2011

Across Central Europe.




Fellow, 2014 - present


Associate , 20010 - present


Associate , 2005 - present


Smaller Earth

Exchange Academy Manager, 2011 - 2014

Other Activities

Vasas FC

Exchange Academy Manager, 2011 - 2014


Marc Braterman

"Having interacted with Phil initially as an external candidate and now working alongside him, I have nothing but positive feedback to give. As a candidate, he was very approachable, helpful and communicated always in a friendly but professional manner. And working alongside him, I've seen an extension of this and what a key part he plays in the Brookson business. Highly recommended" - 2015

Paul Lloyd

"Whilst working with Philip I have found him to always be professional and an expert in his industry. He makes the recruitment process simple for both colleagues and candidates and offers guidance throughout the interview process." - 2015

Claire Walsh

"Phil is a smart, honest and ethical Recruiter whose focus is on going the extra miles for his clients and candidates and delivering a personal, quality service. Phil takes pride in everything he does and his strengths lie within his exceptional communication and people skills. Due to this he has enjoyed immense success in Recruitment, delivering time and time again for his clients and candidates to become the Recruiter of choice for many. Working with Phil has been like a breath of fresh air and I would highly recommend him." - 2015

Jaspal Singh Mundh

"Philip is a confident and motivated professional who is adept at supporting candidates through the recruitment process. There are numerous obstacles to overcome when searching for the ideal role/organisation to match your experience and skill set – Philip excels at this and ensuring you are suitably prepared for taking the next step in your career of choice. I would recommend his consummate skills and courteous service to close friends and colleagues alike." - 2015

Adam Roberts

"I worked closely with Philip whilst he was working as a business consultant at one of our large regional offices. I found Philip to be intelligent, innovative and hard working.

Philip was tasked with assisting with many areas of the business, from training to software. During his time with us I found him to be knowledgeable in his field and would certainly recommend him for his property knowledge and business consulting ability.
" - 2014

Nick Fewkes

"Having worked with a number of recruitment agencies over the years, it is refreshing to know there are still individuals who are innovative, proactive and reliable in helping you to achieve your requirements.
Working with Philip Pelucha on a number of appointments in the UK and continental Europe recently, some of which have been challenging both from a time perspective and identifying suitable candidates, it was reassuring to know following the detailed brief, Philip took total ownership of the objective and successfully delivered on all accounts.
A true professional in his field, Philip is definitely a point of contact for recruitment that I will be approaching again for future requirements.
" - 2015

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